I have had the great pleasure to have been invited to speak at the Mobile Monday Beijing, with a special envoy of Australian Mobile Experts from Victoria area. I was planning to go to Australia, so it was very fortuitous to explain to them the MobileMags service, and then when I travelled to Australia, I attended a Melbourne Mobile Monday, and was invited to speak at the Mobile Monday Sydney, which is the most stylist Mobile Monday to date I have to say.
What was interesting was the use of the MobileMags to create a flyer for Mobile Monday to promote the event. The speed of adoption was impressive:
I sms’d 10 people on sunday the MM, in 3 minutes 30 downloads, in 5 minutes 60 downloads, by the end of the day 110 downloads, by the morning with the link sent in the newsletter by email 350 downloads, after my speech at the end of the day 600 downloads. We created geo-location links to the location, sms rsvp, sms click to call, connections to the speakers and organizers linkedin accounts. I was so impressed i sent it to the CEO of Mobile Mondays.
Instructions for getting the Mobile Monday Sydney magazine edition for March
|
1. Free download to your phone by
2. Within the http://mobilemags.360fashion.net 3. Use this QR Code |
Here’s the overview:
Mobile Monday Beijing Anina.net Speech
Mobile Monday Sydney Anina.net Specch
Mobile Monday Sydney March 2010 – Mobile Supermodels & iPad Overview
:: 6.30pm for 7pm start, Mon 1st March 2010
:: Note: New Venue is Level 1, The City Hotel
:: Entry on King Street corner Kent Street.
It’s Supermodel time!
We have a real treat for everyone this
coming Monday night as the gorgeous and vibrant Anina, a model with a
passion for mobile, will be sharing with us about her insights into
using mobile technologies within her industry. Anina has developed a
mobile magazine technology that allows content providers to easly
publish and track usage with customers.
Video interview with Anina around some of her earlier work.
Instructions for getting the Mobile Monday Sydney magazine edition for March
|
1. Free download to your phone by
2. Within the http://mobilemags.360fashion.net 3. Use this QR Code |
About Anina
Anina is a model with a passion for technology. A 3 year Nokia
Champion and the founder of the 360Fashion Network. She is currently
China’s Number One Top Foreign Model, a first time award ever given to
a foreigner by the CICCC.
www.facebook.com/anina.net
www.facebook.com/360Fashion
www.360fashion.net
mobilemags.360fashion.net
Presentation: Mobile Magazines
Paper is becoming obsolete, and publishers are rushing to push
their publications online–yet they are not making any money! Mobile
shows possible revenues to be made yet there are few platforms out
there which cover a wide array of devices. Most applications only
address the 4% data connection market but rule out the prepaid mobile
and non-flat-rate customers. The iPhone is leading the way, yet iTunes
is a time consuming hurdle for publishers to submit their applications
for approval–no one knows what is in the mind of Apple these days,
applications are rejected for the strangest reasons. What is the right
strategy for a publisher to take, and how to address the whole market
instead of only a high end phones?
I also attended the Forum Nokia Day in Sydney, Australia where I had the pleasure to interview Purnima Kochikar, VP of Development for Forum Nokia. Watch the interview here.
I made great contacts at the Forum Nokia event, and saw a big change in Nokia- a totally proactive change! Networking people together, tech support, Q&A, workshops, proactive local delegates of Forum Nokia.
I had the pleasure of Mr. Webb, from Forum Nokia to come up to me at the end of the Q&A and introduce himself to me. It was the meeting of Mr. Webb and Mrs. Net!




