Daily Archives: November 5, 2012

Nokia Ad Exchange, your gateway to powerful app monetisation (Featured Video)

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Kenny Mathers, Director of Developer Programs and Monetisation at Nokia, introduces Nokia Ad Exchange (NAX). Kenny describes how NAX offers a really simple way for you to monetise your free apps. A single line of code adds ads from over 120 advertising networks to your app, ads that can be delivered in over 200 countries.

 

To help you make the most of NAX, Kenny explains that it includes a powerful analytics feature. With this feature you can see how ads are being consumed and use this information to optimise you revenue. Using NAX you can also run campaigns to promote your apps and reach more users.

Read about the benefits of Nokia Ad Exchange and sign up:http://www.developer.nokia.com/NAX

What’s new in Windows Phone 8 (Featured Article)

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What’s new in Windows Phone 8 by Justin.Angel

WhatsNewWP8 18 Sample lock screen with background image text and counters.pngWith the Windows Phone 8 release, Microsoft also announced the Windows Phone 8 SDK for developers and made it available last week at the //build/ event. The new SDK brings many new and advanced APIs for developers. These APIs not only simplify the coding of features you may already be adding to your Windows Phone apps, but also offers many new ones too. This article will introduce you to the most significant API additions and changes.

The article is authored by our chief engineer Justin.Angel and is the most comprehensive technical overview of Windows Phone 8 currently available. This joins four other new WP8-specific articles and the 350+ compatible articles we already had.

Please read the article and let us know how it helped you. If you already started developing apps, examples or even small code snippets with the new SDK, you can publish them to the Wiki to participate in the WP8 Wiki contest we are running. Read the complete rules for the contest here.