Nokia's Marco Argenti to developer community: 'We are in this together, and the time is now'

jasonblack | 27 October, 2011 15:31

During his presentation to developers and partners this morning, Marco Argenti, Senior Vice President of Developer Experience and Marketplace at Nokia, made it clear that with the launch of the new Nokia with Windows Phone devices there is no better time than right now for you to join us in your development efforts.  

He emphasized our continued commitment to the developer community in the form of great hardware, great platforms, and new business opportunities. And we’ve made huge strides over the past eight months. He also noted that we will be running a device seeding program to get 25,000 new Nokia Windows Phones in the hands of committed developers.
    
“Since we announced the new Nokia strategy and partnership with Microsoft back in February this year, our transformation has been rapid,” Marco said. “Across the company, we have delivered results faster than ever before – and today, we proudly show the first fruits of that transformation.”  

Our partnership with Microsoft has “rock solid support from the industry itself,” and there will be 31 operators and retailers ranging our new Nokia with Windows Phones as lead devices with unprecedented marketing support.

According to Marco, the pillars of a great new ecosystem consist of three key areas:

  • Great products;
  • Great platforms; and 
  • The ability to realize significant business opportunities with Nokia

“We know consumers love quality apps, and we know it’s what keeps them deeply connected to their smartphone. Our new Nokia Windows Phone will scale-out globally, which for you means a truly worldwide business opportunity to deliver your apps to consumers, everywhere,” Marco said.

Downloads per day slide at Nokia World

He noted that consumers have demonstrated their love for the apps in Nokia Store, and the facts speak for themselves, as Marco provided a whirlwind of stats about the Nokia Store, including: 

  • Right now, we have more than 90,000 apps in Store, and industry leading proportion of locally relevant apps that we know consumers really appreciate.
  • We’re seeing rapid growth, and the Nokia Store just passed the 10 million downloads per day milestone. That’s 300% growth in just 12 months! 
  • We have more than 177 developers who have now achieved more than 1 million downloads with Nokia; 
  • Operator billing is supported by 131 operators, across 46 markets which is significant because it drives higher consumer engagement and more downloads for your apps.  

And for Windows Phone, the number of apps submitted to Marketplace has grown from 7,000 to 30,000+ since February this year; there are more than 2.5 million copies of the SDK downloaded, which is a leading indicator of increasing momentum.  

Marco was quick to point out throughout his presentation that none of this would be possible without the developers in attendance at Nokia World – along with the many developers who make up the Nokia Developer community around the world. Quite simply: “You are critical to the success of our ecosystem.”

He extended an opportunity to all of us who are developing mobile apps for Nokia phones to continue on this journey. Our product portfolio is your toolbox to create and connect with consumers all across the world, and success will come to those who embrace the local approach. We invite you to capture these opportunities – partner with us now and leverage our global reach and local expertise to develop and distribute, and grow your business.

Also, a special announcement about the Nokia Developer team

Near the end of his presentation, Marco introduced Richard Kerris, who is joining Nokia as Vice President, Global Head of Developer Relations. Richard was previously VP, Worldwide Developer Relations for WebOS at HP, which followed roles at Lucasfilm where he was CTO, and Apple where he was a senior director of developer relations. In his role, Richard will be responsible for inspiring and enabling developers to design, develop, distribute and monetize App and content-driven consumer experiences across Nokia’s devices portfolio.

 


RSSComments

Lumia phones.

amir18 | 28/10/2011, 16:31

I hope to be one of the 25000 give away of the new Lumia phones, I can't wait to hold one of the Nokia Lumia phones on my hand and try it, they look great.

Lumia Windows Phones

patrickroy | 29/10/2011, 03:52

Please provide me with one of the new phones since i cannot afford to purchase one.
Thanks,
PR

Web page for Free Nokia???

pedrodorian | 31/10/2011, 17:29

In which website I can find information to be one of the owners of a Nokia cell with windows mobile?

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