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Sexy hardware + beautiful UI + support = great app development platform
jasonblack | 27 October, 2011 15:45
What do you get when you combine Nokia’s gorgeous new hardware with the beautiful new Windows Phone Metro user interface, along with the finest developer support? A great platform for app development. During Marco Argenti’s presentation at Nokia World this morning, Matt Bencke, General Manager of Developer and Marketplace at Microsoft, gave us the latest information about Metro, and developing for Windows Phone.
This ecosystem is very healthy, and according to Matt it is generating more excitement and more opportunities for you, as developers. Matt went to explain how Nokia makes the ecosystem stronger, specifically:
- Great hardware and products
- Local merchandizing to promote apps to consumers, and
- Local presence around the world – for developers – meaning consumers get increasingly relevant, local apps
In case you have not seen it before, some of the key concepts of Metro are that it is clean, light, open, and fast – it celebrates typography. It feels as if it is alive and in motion. It is about the content, not the chrome; and it is authentically digital. And, it makes application discovery a breeze. “Every developer gets to be a first-class designer,” Matt said, adding, “I can’t wait to see what you do with this UI.”
Matt also highlighted three platform pillars that are helping to drive the Windows Phone ecosystem, including end-user customization that supports a thriving global marketplace with thousands of compelling apps and games; developer profit – financial and otherwise; and enabling cloud scenarios (i.e., one stack, multiple device types, tied via the cloud).
It all comes back to the development platform, and the related development tools. “You will not find better development tools for mobile application development on any other platform,” Matt said matter-of-factly.
The always-free Windows Phone SDK includes Visual Studio Express for Windows Phone, and Expression Blend 4 for Windows Phone. “Because the user experience is so important to making great Windows Phone apps, we wanted to make sure that developers had the best XAML tool available on the market,” Matt said.
Additionally, there are enhancements to the Windows Phone development tools, including simulating latitude and longitude points from within the debugger, making it easy for you simulate users of your location-based service from all over the world. There is a code profiler to optimize your code, easily finding memory problems and performance issues, and ensure that your users have a great experience with your application. And, there is the ability to recreate inputs of the motion sensors on the phone – from within the emulator, you can now simulate motion of the phone in all three dimensions, and you can even script movements for re-use at any time.
In the end, it all comes down to the many ways that we – Nokia and Microsoft together – will support you in your development activity. As Matt said at the end of his presentation, “We believe that the most important thing that we can do is to invest in our developer community to ensure that they have the best tools, the best training, and the best support for building apps for Windows Phone. We want you to be successful on our platform.”
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When can I have one?
ivanxiaojin | 10/11/2011, 07:03
Yeah,it's right ,the Nokia new devices are nice,but if we cann't get one ,and use it ,touch it ,everything is joky.It's not what you saying ,but the consumers.