OviPublisherSuccesses | 01 August, 2011 18:01
Quickoffice is a global leader in mobile productivity apps for business professionals, students and the general consumer. Meeting the demands of today's active mobile culture, the company's award-winning app, Quickoffice Premier 6, offers users advanced mobile creation, viewing and editing of Word, Excel and PowerPoint files with full Microsoft® Office compatibility.
Representing one of the highest quality productivity apps in the world, free demo and paid versions of Quickoffice Premier 6 have been downloaded more than 2.3 million times in more than 190 markets in Ovi Store in addition to reaching millions of consumers as a preinstalled app on over 60 different Nokia Symbian phones.
Founded in 2002, Quickoffice is a privately-held company based in Dallas, Texas, with international offices located in England, India, Korea, Russia and Ukraine. The company's worldwide app development team consists of 14 software developers, QA engineers, UI designers, in addition to product and project managers.
Over the past eight years, the team has invested much time and energy into expanding Quickoffice Premier, now in its sixth iteration, to meet the growing mobile productivity needs of consumers worldwide. During this timeframe, the app has received recognition for Handango's Best Business Application for Symbian OS in 2004 and was awarded the Best Enterprise App in the Forum Nokia S60 3rd Edition Challenge 2006.
Developed using Symbian C++, Quickoffice has worked with Nokia since 2007 to ensure that the Premier and standard versions of the company's apps are distributed with new Nokia phones. Quickoffice apps come preloaded or pre-installed on over 60 different Nokia Symbian phones.
Through the Nokia Developer site, the Quickoffice development team was able to learn about Symbian updates and development tools before they reached the general market. The team said that this advance knowledge about future development tools allowed them to explore their options while the company was in the process of developing Quickoffice Premier 6.
"Quickoffice had an exciting end to 2010, bringing numerous enhancements to our family of mobile office applications and welcoming a new platform to our repertoire," said Alan Masarek, CEO at Quickoffice. "We look forward to continuing this momentum in 2011 with further innovative developments across the latest tablets and smartphones, and strategic partnerships to fortify our position in the mobile market."
Early on, Quickoffice recognized the demand for creating ubiquitous mobile apps that provided an easy and simple solution for busy mobile professionals. Their app's core functionality acts as a complete mobile productivity suite for consumers who need mobile access to their Microsoft Office files such as Word, Excel or PowerPoint documents. This quickly placed Quickoffice at the forefront of the next revolution in mobile phone usage by business professionals. Examples of the company's leadership in this field include recognition through several Nokia Developer awards, as well high-profile investments over the years. Their list of awards includes:
Using the same features found on the desktop version of the Microsoft Office suite, the consumer can use Quickoffice Premier 6 to open, view, edit and save documents on the device's stored memory. The app nearly mirrors the easy, intuitive desktop-like look and feel of Microsoft Office, while still offering any optimized experience for mobile phones.
Quickoffice allows consumers to not only utilize a variety of editing tools, but also insert pictures and format advanced graphs and formulas within the app. Once finished, the consumer can take advantage of advanced email integration with Mail for Exchange and send their documents via mobile internet or a WiFi connection.
One consumer writes, "Quickoffice Premier 6 is a very useful app; I like how easy it is to access my Microsoft documents at any time from my mobile device. It is simply like having an office in my pocket!"
In addition, Quickoffice Premier 6 also offers feature rich capabilities, including:
Beyond developing a powerful and advanced mobile office suite, Quickoffice has used a number of simple yet effective tools to promote their app in Ovi Store. For example, Quickoffice has partnered with Ovi Store for various marketing activities including spotlight banners and front-page features. As a result of their Ovi Store promotions, the developer saw a 200 percent increase in downloads.
Also, Quickoffice has utilized A/B or split testing - first offering the app at one price and then at another cost in order to find a "sweet spot," resulting in maximum profitability - to find the price point that offered Quickoffice the best possible return from Ovi Store. After offering Premier 6 at prices ranging from $14.99 to $6.99 USD, the company decided on a price that maximized their downloads and per-unit profit. What's unique about this kind of testing is that it is very easy to do - all the necessary changes can be made through the company's Ovi Store developer account.
View a Quickoffice tutorial on viewing documents here:
Quickoffice Premier 6 is compatible with Nokia Symbian (5.0 and 3.x) and New Symbian phones. The full version is available in Ovi Store for $9.99 USD. The Quickoffice 6 Pro Viewer, offering read-only functionality for Microsoft Office documents, is available for free.
For a complete overview of Quickoffice's apps, visit Ovi Store.
Want to distribute your applications globally to millions of Nokia users via Ovi Store? Visit our Ovi Publish page on how you can get started.
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