Nokia to launch application supporting interactivity for the brazillian digital television standard

olympio | 07 May, 2010 01:30

It seems that Nokia Brasil is going to launch Ginga middleware (brazillian specification for interactivity) in the middle of 2010 (source in portuguese).

The brazillian digital television standard is similar to DVB european standard (it is partially based on it). Nokia has already launched its digital television player application in the end of 2009 (it is available in ovi store for N85, n97, etc). This solution uses the nokia mobile tv receiver SU-33Wb, a variation of the already available SU-33W used with the european standard.

This 6 months gap shows that things are running fast in this area in brazil due to market pressure and competition among manufactures (LG and Samsung are running to launch their versions of the Ginga middleware).

As the brazillian digital television is new and more advanced in terms of interactivity than the previous ones like DVB, there is a big market to explore.

So, stay tunned to opportunities.

:) 

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