This colourful, richly designed application enables users to keep track of their participation in the Timberland Nature Needs Heroes environmental challenge.

Visuals

• The application’s visual style, colour choices, and iconography are fun and well aligned with the Nature Needs Heroes campaign.
• A full-screen background image is reused throughout the application, adding depth to the interface without the need for additional assets.

Interaction

• The architecture is shallow with simple navigation consisting of a main menu and persistent back button.
• Certain sections also include tabbed navigation, enabling users to navigate from page to page within that section.
• Users can launch the camera and upload a photo of the tree they have planted directly from the application.

Overall

• The app is attractive, eye-catching and remains true to the overall Nature Needs Heroes brand.