Publishing to Windows Phone Marketplace
Microsoft Marketplace is your route to millions of Windows Phone users, including Nokia Lumia owners. With the release of the Nokia Lumia 610 and the Nokia 800C in China, the amazing Windows Phone experience is within the reach of many more consumers, in many new countries.
Find out about signing up for Windows Phone Marketplace
Your worldwide market for applications and content running on Nokia Lumia smartphones is getting a whole lot bigger. Nokia Lumia smartphones are now available in 38 markets; and Microsoft has recently expanded the Windows Phone Marketplace to include 22 more countries, making Marketplace now available in over 60 countries. In terms of potential app customers — when taking the new price points and markets such as China into account — the addressable market for Windows Phone products has grown by 60 per cent this year.
Learn how to get your apps into these new markets, including China
For more information on Windows Marketplace and App Hub membership, see the Windows Phone Marketplace FAQ.
Publishing to Nokia Store in 6 easy steps
Here are the steps for adding your apps to Nokia Store once you've tested and packaged them:
- Step 1: Register to become a publisher if you haven't already done so. There is a one-time 1 euro registration fee.
- Step 2: Go to the Nokia Publish self-serve tool.
- Step 3: Add your content metadata, including icons, screen shots, and content descriptions. Choose a price point.
- Step 4: Upload your packaged installation file.
- Step 5: Select the devices, countries and languages to which you want to distribute your content.
- Step 6: Submit your content for our Quality Assurance (QA) review. Plan for a turnaround time of four to six days.
Once your content receives QA approval, it will be pushed live to the Nokia Store content servers through a scheduled export process. Through your Nokia Publish account, you can view daily reports on downloads, sales, and estimated revenues. You are paid on a monthly basis once you've accumulated more than 100 euros in sales.
Publishing by the book
If you would like more detail about publishing, to ensure that your content passes our Quality Assurance (QA) review with minimal issues, review the following:
- Publisher Guide: Describes how to navigate the Publish tool to submit, edit, update, and remove content. Also describes how to monitor daily reports on content downloads and estimated revenues. An Appendix provides details about our QA requirements for individual metadata fields.
- Content Guidelines: Describes what Nokia considers to be inappropriate content and specifies the technical requirements for different content types. Your content must pass these rules in order to be published to the Nokia Store.
- Avoid the Top 10 QA issues: Describes the top areas in which submitted content fails our QA review. To shorten your time to market, review this checklist and make any required fixes before submitting your content."
- Preparing Apps for App Updates: Describes how to ensure that your app updates are automatically pushed to your consumers, so that they can get the latest versions of apps.
Nokia N9 phone applications
If you are creating MeeGo apps for the Nokia N9 phone, please read the MeeGo 1.2 Harmattan Applications Nokia Store Entry Requirements to learn what's required of your apps.
Nokia Store Language, Country, Regional targeting / localization planning matrix
A list of languages with their associated countries and regions is offered as guidance for Nokia Store publishers for their content localization planning and targeting purposes. Please note this list may change from time to time.
Where to go for support
If you have questions regarding publishing your content, please send us an e-mail at developer.support@nokia.com

