Adtronic, from Stuttgart, Germany-based Liquid Air Lab, offers advertising through the display of ad banners on S60 3rd edition mobile phones for direct one-to-one viewing by consumers who opt-in to receive the ads with incoming calls, text messages, and even missed calls. For every ad that is displayed, the recipient earns “ad points” that can be converted into incentives from Liquid Air Lab's bonus shop. This application is a part of Forum Nokia's 2008 Innovation Series. Return to the Application of the Week landing page for more details.

Application of the Week main page »

Resource information

This resource is archived because it is not considered relevant for developers creating commercial solutions today. The resource is believed to be still valid for the original topic scope.

01 February 2009
Basic

Application of the Week: Adtronic

file name:
AOTW_Adtronic_20090209.pdf
XML description:

Adtronic, from Stuttgart, Germany-based Liquid Air Lab, offers advertising through the display of ad banners on S60 3rd edition mobile phones for direct one-to-one viewing by consumers who opt-in to receive the ads with incoming calls, text messages, and even missed calls. For every ad that is displayed, the recipient earns “ad points” that can be converted into incentives from Liquid Air Lab's bonus shop. This application is a part of Forum Nokia's 2008 Innovation Series. Return to the Application of the Week landing page for more details.

Application of the Week main page »


type:
Article
topic:
Advertising
Entertainment
Media
Messaging
     SMS
Mobile Commerce
S60
     S60 3rd Edition
language:
English (en)
media encoding:
Adobe PDF (.pdf)
 
Additional information
distribution:
Global Web Site
edition:
1
editorial revision:
1
publication rights:
Copyright © 2009 Nokia Corporation.
size:
342 kB
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